PETAâs latest campaign targets photographers and anyone else who finds themselves using âSay cheese!â before snapping a picture.
The animal rights group argues people should recognize what saying cheese âreally meansâ and use alternative words that âreflect our shifting values.â
Keep reading to see what PETA is suggesting we use.
On Tuesday, the organization issued letters to school photography companies challenging them to get students to smile without using âthe old-fashioned and outdated phrase âSay cheese’â.
Claiming the phrase is âso last century,â PETA wrote in a letter to Geskus Photography, Inc: âThe much-needed switch to âSay peasâ would be a simple but meaningful change for people both in front of and behind the camera. No kid wants to be reminded of the suffering of cows while not too awkwardly trying to pose for their yearbook photo.â